Journal
Notes on website design, branding, SEO and the realities of running a one-person studio in the UK. Written to be useful, not to game a search engine.
How local service businesses actually get found
Most service businesses live or die by local search. Here's how customers in your town actually find you — Google Business Profile, a page for every service, reviews and local schema — without the jargon.
Why your website needs to be AI-friendly
More people ask ChatGPT and AI search for recommendations instead of scrolling Google. Here's why your site needs to be readable by AI — and what actually helps.
Why I hand-code websites instead of using page-builders
Page-builders are quick, but the speed comes at a cost your visitors pay for. Here's why bespoke code still wins on performance, SEO and longevity.
Let's build something good.
Tell me a little about your project and I'll come back with an honest, fixed-price estimate — usually within a day.
Not ready to commit? Get a free website audit — honest notes on your current site's design, speed and SEO. No cost, no obligation.